Competitive Bodybuilder, Deborah Crowley developed FlexEffect® Facialbuilding®and trademarked the phrase 'Facial Resistance Training'™ in 1979. Today, among the hundreds of facial exercise programs FlexEffect Facialbuilding is still considered the most innovative advanced form of facial training on the market.
As a Certified Fitness Trainer, Deborah is keenly aware of the importance of proper training technique and exercise variation for accomplishing ones goals. Obviously one standard routine would never accommodate everyone’s needs or genetic make-up. With this in mind, the new Facialbuilder will find within the book a preliminary program that will provide him/her with what is needed to substantially build the muscles of the face and neck. A few months into the program should be all that is needed to assess ones muscle building potential and recognize the need to make use of all the training material necessary to customize an appropriate routine that will meet his or her personal needs.
In FlexEffect’s latest edition (3rd edition) you will find two new disciplines; Jolting and Pressure Reps for addressing facial bone atrophy and Cross Stretching for replacing lost collagen and elastin. Deborah is proud to say that FlexEffect is the first in its field to recognize the need for addressing the issue of facial bone loss and offering a solution.
Deborah’s promise to the new Facialbuilder… “The field of knowledge on which FlexEffect Facialbuilding is based will continue to grow as research progresses. You may rest assured; FlexEffect Facialbuilding will continue to remain abreast of all such research, maintaining our lead in the development of new and more innovative ways to train”
"Having reviewed several facial exercise programs for my patients, I found FlexEffect superior in every aspect, scientifically sound, and by far the most comprehensive."